The Difference

Selling a house involves marketing, merchandising, psychology and design. In a competitive real estate market – having an edge matters… That is where staging comes into play – Staging is a strategic marketing tool designed to show a house in its best possible light. Statistics show staged properties spend less time on the market, are viewed as ‘well maintained’, sell faster, for more money and have fewer concessions requests of the seller.

Professionally listed staged properties simply look better, photograph better and are aesthetically more pleasing. Everything looks inviting, comfortable, and simple. It elicits a strong emotion from buyers: desire.

First impressions count and you never get a second chance to make that good first impression.